Each creative stage has a certain level of questions that the creator should be able to effectively answer, or be working to answer in the journey toward being creatively fluent. The questions are exogenous and endogenous, asking the artists to look within the self for purpose as well as his environment. Questions about the external process are fitted more toward the bottom of the hierarchy while questions of introspection, personal assessment and expectation are more suitably fitted at the peak. The creative product is not the main objective, nor should the product success be epitomized; as he/she develops, the process of creativity becomes far more important to the creator, as the psychological deconstruction of the work can be from rudimentary to most complex stages by the individual first, and then the public.
•What can I substitute to make an improvement? 3
•What if I swap this for that and see what happens? 1
•How can I substitute the place, time, materials or people? 2
•What materials, features, processes, people, products or components can I combine? 1
•Where can I build synergy? 2
•What part of the product could I change? 1
• And in exchange for what? 1
• What if I were to change the characteristics of a component? 2
• What happens if I warp or exaggerate a feature or component? 2
• What will happen if I modify the process in some way? 2
• What other market could I use this product in? 3
• Who or what else might be able to use it? 3
• What if I did it the other way round? 2
• What if I reverse the order it is done or the way it is used? 2
•How would I achieve the opposite effect? 2
•Who else has solved this problem? 4
•What similar area of expertise might have solved this problem? 4
• Is there anyone else in the company who knows how to solve this? 3
•What else could we use to solve the problem? 3
• Where else might this problem have been solved? 3
• What other companies might know how to solve this? 3
•What similar problems have been solved, and how? 3
•What other industries face the same problem and what do they do about it? 3
•How would they think? 3
• What objects and items would they be using? 3
• Where would they be doing it? 3
•How would they see the problem? 4
•What action would they take? 3
• How would they explain the problem? 3
•How would they solve the problem? 3
•What does your situation or your problems remind you of? 3
•What other areas of life/work experience similar situations? 3
•Who does similar things but not in your area of expertise? 3
•What would my perfect solution be? 3
•What effect would my ideal solution have? 3
•What if money/morals/laws did not matter at all? 3
•How would I change my solution if money/morals/laws did not apply? 4
•What would I do if I had unlimited power and resources? 3
•How would having unlimited resources effect the principle of the solution? 5
•What would my ideal solution look like? 4
•How am I responsible for the change in my creative outlook? 5
•How can I respond to concrete changes in a creatively constructive way? 5
•Who could benefit from the process of solution here? 4
•How would I express this to someone new? 4
•Could I use this information in a different discipline? 3
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